2% vs traditional Realtor

Compare the Service, Not Just the Commission

Calgary sellers comparing their options are usually asking the same question: what exactly changes when you choose a lower commission model, and what stays the same? Here is an honest comparison - service element by service element - so you can make the decision based on facts, not assumptions.

Calgary seller feedback

Real Estate Reviews: Why Calgary Home Sellers Choose Don

Recent public Google reviews from Calgary sellers point to the same things homeowners search for: clear advice, responsive communication, lower commission, and help getting the deal finished.

GGoogle reviews
Last updated: June 2026

Newest public review found on Google Maps.

2 Percent Realty congratulates Don Wong as the number one Realtor in Canada for 2022

Brokerage recognition

Recognized for production. Built around seller savings.

Don's lower commission model is not a side project. It has produced real Calgary seller outcomes at scale, including national recognition within 2 Percent Realty for sales performance.

#1Canada 2022
650+Calgary-area sales
$280M+Transaction volume
See reviews and sold results

What Sellers Compare

A traditional model and a 2 Percent Realty model should both be judged by service, market exposure, pricing skill, and net result.

Don Wong focuses on full-service selling: pricing, preparation, MLS exposure, Realtor.ca visibility, showing support, offer negotiation, condition management, and closing guidance.

Side-by-side comparison

2 Percent Realty vs. Traditional - What Actually Changes

This comparison reflects Don's specific service model. Not all lower-commission models are equivalent - always confirm what is included in writing.

Service Element
Traditional (7/3)
Don Wong · 2% Realty
MLS + Realtor.ca listing
Included
Included
Pricing strategy & CMA
Included
Included
Listing prep advice & staging guidance
Included
Included
Showing coordination
Included
Included
Offer review & negotiation
Included
Included
Condition management
Included
Included
Closing support
Included
Included
Commission on $600,000 sale
$22,000
$12,000
Seller savings
-
$10,000

Commission examples are simplified for illustration. All terms are negotiable and confirmed in writing before listing. 7/3 example uses 7% on first $100K plus 3% on balance. 2% example uses 2% of total sale price. GST applies where applicable.

What the comparison really comes down to

The Question Worth Actually Asking

The comparison between a traditional commission and a 2 Percent Realty model is not really about what you pay - it is about what you keep after a well-executed sale.

A traditional agent who prices your home $20,000 higher than it should be and then requires two price reductions over 60 days has cost you more than any commission difference. Carrying costs, second-look stigma, and negotiation weakness from an overlong listing all affect your net. The commission is only one variable.

The better comparison is: which agent will price accurately the first time, generate buyer attention in the first two weeks, and negotiate the final contract with discipline? That is the evaluation worth making - with commission structure as one factor, not the only one.

How Much Commission Can a Calgary Seller Keep?

A lower commission model can make a meaningful difference when the service plan still protects the sale.

The 2% Realty PhilosophyYour Potential Savings
Selling Price
7/3 Commission
2% Realty
Savings
$300,000
$13,000
$6,000
$7,000
$400,000
$16,000
$8,000
$8,000
$500,000
$19,000
$10,000
$9,000
$600,000
$22,000
$12,000
$10,000
$700,000
$25,000
$14,000
$11,000
$800,000
$28,000
$16,000
$12,000
$900,000
$31,000
$18,000
$13,000
$1,000,000
$34,000
$20,000
$14,000

Full-Service Selling Process

01Value

Evaluate

Review sold data, active competition, property condition, and net proceeds.

02Prep

Prepare

Focus on repairs, staging, photos, and listing details that protect your return.

03Launch

Launch

Publish with MLS exposure, Realtor.ca visibility, and buyer-focused positioning.

04Offer

Negotiate

Compare offer price, terms, conditions, deposit strength, and closing risk.

Compare Your Listing Options

Don can show you both the marketing plan and the potential commission difference before you list.

Find out what your Calgary home is worth and save thousands.

Recent sales

Recent Calgary Seller Wins

Recent Calgary sales Don has handled, including MLS numbers, sold prices, days on market, and estimated commission kept with the 2 Percent Realty model.

16 Redstone Parade NE sold by Don Wong
SoldEst. $10,300 kept
A2290317Detached

16 Redstone Parade NE

Redstone

Sold$735K
DOM64
Est. kept$10,300
110 Cedarwood Hill SW sold by Don Wong
SoldSold $100 over askingSold under 30 days
A2297017Semi Detached

110 Cedarwood Hill SW

Cedarbrae

Sold$490K
DOM26
Est. kept$8,800
1410 1 Street SE Unit#1801 sold by Don Wong
SoldSold under 30 days
A2302398Apartment

1410 1 Street SE Unit#1801

Beltline

Sold$443K
DOM16
Est. kept$7,550
84 Sherwood Rise NW sold by Don Wong
SoldSold under 30 days
A2296325Detached

84 Sherwood Rise NW

Sherwood

Sold$795K
DOM22
Est. kept$15,100
125 Citadel Estates Terrace NW sold by Don Wong
SoldSold under 30 days
A2297397Detached

125 Citadel Estates Terrace NW

Citadel

Sold$668K
DOM19
Est. kept$13,350
536 Quarry Park Boulevard SE sold by Don Wong
SoldSold $11,150 over askingSold under 30 days
A2297399Row/Townhouse

536 Quarry Park Boulevard SE

Douglasdale/Glen

Sold$553K
DOM17
Est. kept$7,200
16 Midridge Gardens SE sold by Don Wong
SoldSold under 30 days
A2295535Semi Detached

16 Midridge Gardens SE

Midnapore

Sold$494K
DOM22
Est. kept$5,900
3131 63 Avenue SW Unit#505 sold by Don Wong
SoldSold in 2 weeks
A2295078Row/Townhouse

3131 63 Avenue SW Unit#505

Lakeview

Sold$479K
DOM14
Est. kept$6,700
1015 14 Avenue SW Unit#202 sold by Don Wong
SoldEst. $2,850 kept
A2283892Apartment

1015 14 Avenue SW Unit#202

Beltline

Sold$189K
DOM49
Est. kept$2,850

Sales examples are from Don's recent sold history. Estimated savings compare the 2 Percent Realty model with a common full-commission example; commissions are negotiable and confirmed in writing. Results depend on property type, condition, timing, features, and current competition.

Free value + savings estimate

Find out what your Calgary home is worth and save thousands.

Don can review your likely market value, selling costs, and estimated 2 Percent Realty savings so you know what you may keep.

Find out what your Calgary home is worth and save thousands.

Seller strategy

What Strong Model Comparison Looks Like

A fair comparison does not assume traditional is better or cheaper is weaker. It compares the actual service plan, pricing process, buyer exposure, negotiation support, and net proceeds side by side.

That is why these pages are built around practical seller decisions: what your property is worth, what buyers are comparing it against, how much commission affects your net, and what needs to happen before you sign a contract.

How the numbers are used

Data Helps, But Interpretation Sells the Home

When comparing a 2 Percent Realty listing against a traditional model, the data that matters most isn't the commission difference on paper - it's the pricing accuracy on your specific home. A well-interpreted market analysis positions your property to attract buyers in the first two weeks. A flawed one burns the listing period and costs more than any commission savings could recover.

For a detached home, that can mean lot size, garage type, basement development, renovation quality, school-area demand, and whether competing listings are newer, larger, or better prepared. For a condo, the same conversation may depend on building reputation, parking, condo fees, floor height, views, amenities, bylaws, special assessments, and how many similar units are for sale at the same time.

The goal is to choose a launch position that gives the home a fair chance to attract qualified buyers without leaving money on the table. If the early showing data, feedback, or competing inventory changes, the plan can adjust quickly instead of drifting for weeks.

Net proceeds visual

See the Sale Through the Seller's Net

A commission conversation should always lead back to what you keep after pricing, marketing, negotiation, and selling costs.

7/3Traditional comparison
2%Commission model
NetSeller-first decision
1Evaluate value and competition
2Prepare the home for buyers
3Launch with clear exposure
4Negotiate for the net

Common questions

Calgary Seller FAQs

Is 2 Percent Realty the same as a traditional Realtor?

The service can be equivalent - but it depends entirely on the specific agent and model. With Don Wong and 2 Percent Realty, the service plan covers pricing analysis, MLS and Realtor.ca exposure, listing preparation guidance, showing coordination, offer negotiation, condition management, and closing support. The commission structure is different: lower than a traditional 7/3 model, which translates to meaningful savings on your net proceeds. The service itself does not change.

What do I give up with 2 Percent Realty?

With Don Wong's model, the goal is to give up nothing in terms of core selling service. Sellers still receive the full pricing strategy conversation, MLS exposure that reaches cooperating agents and buyer-direct platforms, professional guidance on preparation and presentation, offer review and negotiation, and post-offer condition support. What changes is the commission percentage. That difference - often $8,000 to $14,000 depending on price range - goes into the seller's net rather than the brokerage.

How do I decide between 2 Percent Realty and a traditional Realtor?

Ask both agents the same set of questions: show me your last 10 sales in my neighbourhood and property type, what was your list-to-sale price ratio, what is your process when a listing stalls, and what do you estimate my net proceeds will be after commission and closing costs. Compare those answers - not the commission rate in isolation. The agent who can answer those questions specifically and honestly is the one with the process worth paying for, regardless of what they charge.

Commission savings in Calgary

Start with the number you have in mind.

Enter the price you think your home may sell for. Don will compare it against recent Calgary sales, likely selling costs, and the 2 Percent Realty commission model so you can see what you may actually keep.

$
Typical 7/3$22,000
2 Percent Realty$12,000
Estimated savings$10,000
Simple estimate only. Commissions are negotiable, GST may apply, and your written listing agreement controls the final terms.

Free Calgary home evaluation

Find out what your Calgary home is worth and save thousands.

Don will review your likely value, your selling costs, and what you may keep after commission.

© 2026 Don Wong. 2 Percent Realty. All commissions are negotiable and subject to written agreement.
SEO page updated Jun 23, 2026, 12:20 a.m. MDT
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